Introduction

People who are interested in Canadian diamonds – from shoppers to students, journalists to jewellers – will find the background and links they need to cut through the clutter and learn the real stories behind diamonds of the Canadian Arctic. The Government of the Northwest Territories and its partners in tourism, education, retail and cutting and polishing facilities are behind this website and the associated information campaign designed to raise awareness and interest in government certified Canadian diamonds.

The communications initiative behind this website is multi-faceted and global. It creates and presents exciting new diamond travel opportunities; fuels the growth of skilled diamond trades in Canada’s North; and invites diamond lovers to discover the exceptional diamonds and talented people of the Northwest Territories.